Play Report 7

ID

489617

Description
IKEA Play Report 2017 used a new mixture of qualitative research methodologies to explore the key elements of play. One of the methods used was Play Visits, where people were interviewed while they did something that they define as play. For Tang from China, tai chi is a playful activity.
Caption
IKEA Play Report 2017 used a new mixture of qualitative research methodologies to explore the key elements of play. One of the methods used was Play Visits, where people were interviewed while they did something that they define as play. For Tang from China, tai chi is a playful activity.
Usage Rights Restrictions
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Contacts

  • IKEA Range and Supply
    Product Development, Design, Production and Supply
    Sweden
    +46 732 321300